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4 books on E-commerce [PDF]
Updated: April 15, 2024 | 23 |
Books on E-commerce are invaluable resources for startups in the E-commerce industry, providing a comprehensive understanding of the technologies, strategies, and best practices necessary for building and growing successful online retail businesses. These publications cover a wide range of topics, including website development, online marketing, customer experience optimization, payment processing, and logistics, equipping startups with the knowledge needed to create user-friendly, competitive E-commerce platforms. They often include practical case studies and insights from experienced E-commerce entrepreneurs, allowing startups to learn from successful E-commerce implementations and stay updated on emerging trends such as mobile commerce, AI-driven personalization, and sustainable E-commerce practices.
1. Impact of e-Commerce on Consumers and Small Firms
2012 by Dr Colin Gray, Dr Salvatore Zappalà
The shift from traditional to modern technologies has significantly altered the dynamic between consumers and firms. "Impact of e-Commerce on Consumers and Small Firms" is positioned at the forefront of behavioral research, delving into the practical manifestations of these new commercial realities. The book focuses on the adoption of e-commerce by small firms and the ensuing transactional dynamics facilitated by Internet access. It examines the intricate process of e-commerce adoption, exploring the motivations behind the behavior of e-commerce actors. Encompassing the adoption of information and communication technologies (ICT) by small firms, the utilization of ICT applications for marketing and sales transactions, and the factors influencing consumers' online purchasing decisions, the book provides comprehensive coverage of the evolving landscape shaped by e-commerce.
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2. E-commerce: An Introduction
2010 by Amir Manzoor
In the ever-evolving landscape of the Internet's impact on our lives and businesses, organizations of all types and sizes are reevaluating their strategies and operations. E-commerce has become a pivotal tool for businesses seeking a competitive edge in this dynamic environment. "E-commerce: An Introduction" addresses the complexities of engaging in e-commerce by offering comprehensive coverage of crucial topics such as technology infrastructure, the fundamental elements of e-commerce, online marketing, payment systems, business models, environmental issues, website usability, strategy, mobile commerce, and e-CRM/e-SCM. Distinguished by its global perspective on e-commerce, the book stands out for its clear language, up-to-date coverage, and rich examples supporting the presented material. Suitable for both undergraduate and graduate students, as well as professionals, this book serves as a valuable resource for building a strong foundation in navigating the ever-changing landscape of e-commerce.
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3. Managing E-commerce in Business
2008 by J. Botha, C. H. Bothma, Pieter Geldenhuys
In the realms of business, government, education, and entertainment, Information and Communication Technology (ICT) has become indispensable, enabling Internet marketing, e-government, e-learning, and online chat services. Embedded within this technological trend is e-commerce, a commercial aspect that is now integral to the landscape. Modern business training is incomplete without a grasp of at least the basics of e-commerce, as it not only opens new opportunities but also introduces potential threats and risks. The success of e-commerce is contingent upon security and trust, making it essential for every business manager to possess a fundamental understanding of e-commerce and ICT security and risk management. This second edition of "Managing E-commerce in Business" offers guidelines for navigating these challenges, exploring how entrepreneurs and managers can collaborate with IT experts to capitalize on opportunities and counteract the threats posed by evolving technologies.
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4. E-Commerce: A Knowledge Base
2001 by Brian C. Satterlee
Emerging from the Internet, Electronic Commerce (E-Commerce) stands as a crucial facet of contemporary society. Originally the domain of large corporations due to its complex and costly nature, E-Commerce has evolved into an accessible platform for individuals and small businesses, enabling immediate exchanges of goods and services without the constraints of time or distance. This book delves into the transformative impact of the Internet on E-Commerce, drawing parallels to the revolutionary effect of Henry Ford's assembly line on the automotive industry. By examining these shifts and innovations, the book aims to establish a foundational knowledge base for readers, offering a preliminary analytical understanding that can serve as a starting point for more advanced studies. While not exhaustive, the book strives to provide comprehensive information to offer an accurate portrayal of the current state and potential future directions of E-Commerce.
Download PDF
How to download PDF:
1. Install Google Books Downloader
2. Enter Book ID to the search box and press Enter
3. Click "Download Book" icon and select PDF*
* - note that for yellow books only preview pages are downloaded
1. Impact of e-Commerce on Consumers and Small Firms
2012 by Dr Colin Gray, Dr Salvatore Zappalà
The shift from traditional to modern technologies has significantly altered the dynamic between consumers and firms. "Impact of e-Commerce on Consumers and Small Firms" is positioned at the forefront of behavioral research, delving into the practical manifestations of these new commercial realities. The book focuses on the adoption of e-commerce by small firms and the ensuing transactional dynamics facilitated by Internet access. It examines the intricate process of e-commerce adoption, exploring the motivations behind the behavior of e-commerce actors. Encompassing the adoption of information and communication technologies (ICT) by small firms, the utilization of ICT applications for marketing and sales transactions, and the factors influencing consumers' online purchasing decisions, the book provides comprehensive coverage of the evolving landscape shaped by e-commerce.
Download PDF
2. E-commerce: An Introduction
2010 by Amir Manzoor
In the ever-evolving landscape of the Internet's impact on our lives and businesses, organizations of all types and sizes are reevaluating their strategies and operations. E-commerce has become a pivotal tool for businesses seeking a competitive edge in this dynamic environment. "E-commerce: An Introduction" addresses the complexities of engaging in e-commerce by offering comprehensive coverage of crucial topics such as technology infrastructure, the fundamental elements of e-commerce, online marketing, payment systems, business models, environmental issues, website usability, strategy, mobile commerce, and e-CRM/e-SCM. Distinguished by its global perspective on e-commerce, the book stands out for its clear language, up-to-date coverage, and rich examples supporting the presented material. Suitable for both undergraduate and graduate students, as well as professionals, this book serves as a valuable resource for building a strong foundation in navigating the ever-changing landscape of e-commerce.
Download PDF
3. Managing E-commerce in Business
2008 by J. Botha, C. H. Bothma, Pieter Geldenhuys
In the realms of business, government, education, and entertainment, Information and Communication Technology (ICT) has become indispensable, enabling Internet marketing, e-government, e-learning, and online chat services. Embedded within this technological trend is e-commerce, a commercial aspect that is now integral to the landscape. Modern business training is incomplete without a grasp of at least the basics of e-commerce, as it not only opens new opportunities but also introduces potential threats and risks. The success of e-commerce is contingent upon security and trust, making it essential for every business manager to possess a fundamental understanding of e-commerce and ICT security and risk management. This second edition of "Managing E-commerce in Business" offers guidelines for navigating these challenges, exploring how entrepreneurs and managers can collaborate with IT experts to capitalize on opportunities and counteract the threats posed by evolving technologies.
Download PDF
4. E-Commerce: A Knowledge Base
2001 by Brian C. Satterlee
Emerging from the Internet, Electronic Commerce (E-Commerce) stands as a crucial facet of contemporary society. Originally the domain of large corporations due to its complex and costly nature, E-Commerce has evolved into an accessible platform for individuals and small businesses, enabling immediate exchanges of goods and services without the constraints of time or distance. This book delves into the transformative impact of the Internet on E-Commerce, drawing parallels to the revolutionary effect of Henry Ford's assembly line on the automotive industry. By examining these shifts and innovations, the book aims to establish a foundational knowledge base for readers, offering a preliminary analytical understanding that can serve as a starting point for more advanced studies. While not exhaustive, the book strives to provide comprehensive information to offer an accurate portrayal of the current state and potential future directions of E-Commerce.
Download PDF
How to download PDF:
1. Install Google Books Downloader
2. Enter Book ID to the search box and press Enter
3. Click "Download Book" icon and select PDF*
* - note that for yellow books only preview pages are downloaded
