 |
Top 10 Marketing Software startups
Updated: April 10, 2024 | 24 |
Marketing software startups are disrupting the industry by introducing innovative features such as AI-powered marketing automation, advanced customer segmentation and targeting, personalized content creation and delivery, omnichannel campaign management, and comprehensive marketing analytics, revolutionizing how businesses plan, execute, and analyze their marketing efforts, and challenging traditional marketing software providers.
1
Country: USA | Funding: $1.1B
SurveyMonkey, a leading global survey company, powers curious organizations to measure and act on the opinions that drive success.
SurveyMonkey, a leading global survey company, powers curious organizations to measure and act on the opinions that drive success.
2
Country: USA
MailChimp is the world’s leading marketing automation platform for small to medium-sized business. As the backbone for customer relationships, they provide sophisticated tools anyone can use to grow their business and be successful. Acquired by Intuit
MailChimp is the world’s leading marketing automation platform for small to medium-sized business. As the backbone for customer relationships, they provide sophisticated tools anyone can use to grow their business and be successful. Acquired by Intuit
3
Country: USA | Funding: $778.5M
Klaviyo is a marketing automation and email platform designed to help grow businesses.
Klaviyo is a marketing automation and email platform designed to help grow businesses.
4
Country: USA | Funding: $446.5M
Seismic offers a global sales and marketing enablement solution for improving close rates and delivering larger deals for sales.
Seismic offers a global sales and marketing enablement solution for improving close rates and delivering larger deals for sales.
5
Country: Israel | Funding: $436M
Yotpo is a commerce marketing cloud with the most advanced solutions for customer reviews, visual marketing, loyalty, and referrals.
Yotpo is a commerce marketing cloud with the most advanced solutions for customer reviews, visual marketing, loyalty, and referrals.
6
Country: USA | Funding: $423.2M
Constant Contact provides email marketing, social media marketing, event marketing, and online survey tools to help small organizations grow their businesses by building stronger customer relationships.
Constant Contact provides email marketing, social media marketing, event marketing, and online survey tools to help small organizations grow their businesses by building stronger customer relationships.
7
Country: USA | Funding: $360M
ActiveCampaign specializes in email marketing, marketing automation, and sales automation.
ActiveCampaign specializes in email marketing, marketing automation, and sales automation.
8
Country: USA | Funding: $318M
Demandbase, a targeting and personalization marketing platform for B2B marketers, provides targeted advertising and sales IQ solutions.
Demandbase, a targeting and personalization marketing platform for B2B marketers, provides targeted advertising and sales IQ solutions.
9
Country: Canada | Funding: $299.9M
Hootsuite is the world's most widely used platform for managing social media.
Hootsuite is the world's most widely used platform for managing social media.
10
Country: Singapore | Funding: $272.1M
Insider is a growth management platform that helps digital marketers drive growth from acquisition to activation, retention, and revenue.
Insider is a growth management platform that helps digital marketers drive growth from acquisition to activation, retention, and revenue.
11
Country: USA | Funding: $250M
Campaign offers a solution that allows websites to attract new subscribers by sending them visually rich email newsletters and reports.
Campaign offers a solution that allows websites to attract new subscribers by sending them visually rich email newsletters and reports.
12
Country: USA | Funding: $237.8M
SOCi brings Big Brand social media campaign and promotion capabilities to small businesses and their service providers.
SOCi brings Big Brand social media campaign and promotion capabilities to small businesses and their service providers.
13
Country: USA | Funding: $238.2M
Bluecore is building the future of ecommerce marketing through data and automation.
Bluecore is building the future of ecommerce marketing through data and automation.
14
Country: Singapore | Funding: $234M
Near has built an interactive, cloud-based AI platform called AllSpark that works across 44 countries to create anonymised, location-based profiles of users based on a trove of information that it sources and then merges from phones, data partners, carriers and its customers
Near has built an interactive, cloud-based AI platform called AllSpark that works across 44 countries to create anonymised, location-based profiles of users based on a trove of information that it sources and then merges from phones, data partners, carriers and its customers
15
Country: USA | Funding: $210M
SendGrid is a proven, cloud-based customer communication platform that drives engagement and business growth.
SendGrid is a proven, cloud-based customer communication platform that drives engagement and business growth.
16
Country: USA | Funding: $207.9M
Infusionsoft provides sales and marketing automation software for small businesses that combines CRM, email marketing and e-commerce.
Infusionsoft provides sales and marketing automation software for small businesses that combines CRM, email marketing and e-commerce.
17
Country: USA | Funding: $201.7M
Lithium builds community and social media management software that helps the world's best brands connect with customers on digital channels.
Lithium builds community and social media management software that helps the world's best brands connect with customers on digital channels.
18
Country: Ukraine | Funding: $200M
People.ai is an AI platform for enterprise sales, marketing, and customer success that uncovers every revenue opportunity from every customer
People.ai is an AI platform for enterprise sales, marketing, and customer success that uncovers every revenue opportunity from every customer
19
Country: Israel | Funding: $194.5M
Bizzabo develops a platform that provides various tools to create rewarding events.
Bizzabo develops a platform that provides various tools to create rewarding events.
20
Country: USA | Funding: $192.9M
Terminus is on a mission to build the ABM platform and community to empower B2B marketers to be heroes in their organizations.
Terminus is on a mission to build the ABM platform and community to empower B2B marketers to be heroes in their organizations.
21
Country: USA | Funding: $181.6M
CleverTap is a customer lifecycle management and engagement platform to drive long-term retention and growth.
CleverTap is a customer lifecycle management and engagement platform to drive long-term retention and growth.
22
Country: Austria | Funding: $166.3M
Adverity is an online marketing data analytics and reporting platform
Adverity is an online marketing data analytics and reporting platform
23
Country: Taiwan | Funding: $164.5M
Appier develops cross-platform advertising engine, CrossX, which covers retargeting and app installations, but also provides deep learning to help publishers and brands discover new audiences for their products.
Appier develops cross-platform advertising engine, CrossX, which covers retargeting and app installations, but also provides deep learning to help publishers and brands discover new audiences for their products.
24
Country: USA | Funding: $151.9M
Wunderkind enables brands to better recognize their customers online, providing 1-to-1 marketing at scale.
Wunderkind enables brands to better recognize their customers online, providing 1-to-1 marketing at scale.
25
Country: India | Funding: $147.1M
Capillary Technologies develops customized and cloud-based customer analytics marketing platforms for retailers and consumer businesses.
Capillary Technologies develops customized and cloud-based customer analytics marketing platforms for retailers and consumer businesses.
26
Country: Sweden | Funding: $133.8M
Funnel designs and develops software/platforms that help marketers automate their data collection for reporting and analysis.
Funnel designs and develops software/platforms that help marketers automate their data collection for reporting and analysis.
28
Country: USA | Funding: $114.9M
Fast and easy marketing software that helps B2B marketing professionals drive revenue and improve accountability.
Fast and easy marketing software that helps B2B marketing professionals drive revenue and improve accountability.
29
Country: USA | Funding: $111.5M
Sprout Social provides a platform for businesses to manage social media engagement, publishing and analytics.
Sprout Social provides a platform for businesses to manage social media engagement, publishing and analytics.
30
Country: USA | Funding: $106.5M
Percolate is a content marketing platform offering solutions to introduce visibility into the marketing process.
Percolate is a content marketing platform offering solutions to introduce visibility into the marketing process.
31
Country: USA | Funding: $104.6M
Blueshift is the leading AI-First Customer Data Platform for B2C marketers
Blueshift is the leading AI-First Customer Data Platform for B2C marketers
32
Country: USA | Funding: $89.6M
AdRoll is the E-commerce Growth Platform for businesses to grow revenue using web, social, and email advertising.
AdRoll is the E-commerce Growth Platform for businesses to grow revenue using web, social, and email advertising.
33
Country: UK | Funding: $81.8M
Ometria is a customer insight and marketing automation platform which lets retailers communicate with their customers in a personalised way.
Ometria is a customer insight and marketing automation platform which lets retailers communicate with their customers in a personalised way.
34
Country: Switzerland | Funding: $80.6M
Frontify is a SaaS B2B platform for brand management that helps brands create consistent brand experiences over all communication channels.
Frontify is a SaaS B2B platform for brand management that helps brands create consistent brand experiences over all communication channels.
35
Country: USA | Funding: $73.6M
Cordial is a cross-channel marketing and data management platform that helps marketers use all of their data to connect with customers.
Cordial is a cross-channel marketing and data management platform that helps marketers use all of their data to connect with customers.
36
Country: Israel | Funding: $60M
Kenshoo is the global leader in agile marketing software. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media.
Kenshoo is the global leader in agile marketing software. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media.
37
Country: USA | Funding: $52M
Intellimize automatically optimizes websites to drive revenue and customer acquisition using machine learning.
Intellimize automatically optimizes websites to drive revenue and customer acquisition using machine learning.
38
Country: USA
GetResponse is an email marketing platform which features drag-and-drop email, landing page creator, advanced email analytics and more.
GetResponse is an email marketing platform which features drag-and-drop email, landing page creator, advanced email analytics and more.
39
Country: Finland | Funding: €43.5M
Supermetrics is a B2B software company that pulls data from various sources to use for web analytics, social media, and online marketing.
Supermetrics is a B2B software company that pulls data from various sources to use for web analytics, social media, and online marketing.
40
Country: UK | Funding: £38.4M
WeGift’s cloud-based, open API solutions allow businesses to transfer value to consumers, in real-time and globally.
WeGift’s cloud-based, open API solutions allow businesses to transfer value to consumers, in real-time and globally.
41
Country: USA | Funding: $43.5M
User Interviews is the fastest way to recruit participants for product tests and market research.
User Interviews is the fastest way to recruit participants for product tests and market research.
42
Country: USA | Funding: $40M
SEMrush is a an online visibility management and content marketing SaaS platform
SEMrush is a an online visibility management and content marketing SaaS platform
43
Country: India | Funding: $30M
SingleInterface (SI) is Asia’s largest hyperlocal marketing-to-commerce software for storefronts.
SingleInterface (SI) is Asia’s largest hyperlocal marketing-to-commerce software for storefronts.
45
Country: USA | Funding: $24.5M
HubSpot develops cloud-based, inbound marketing software that allows businesses to transform the way that they market online.
HubSpot develops cloud-based, inbound marketing software that allows businesses to transform the way that they market online.
46
Country: Israel | Funding: $20.8M
Oktopost creates social media management platform for B2B marketers and professionals.
Oktopost creates social media management platform for B2B marketers and professionals.
47
Country: Israel | Funding: $18M
Albert's software provides an out-and-out self-learning digital marketing ally designed to take care of every aspect of digital campaigns. Its features include autonomous targeting, media buying, cross channel execution, analytics and insights.
Albert's software provides an out-and-out self-learning digital marketing ally designed to take care of every aspect of digital campaigns. Its features include autonomous targeting, media buying, cross channel execution, analytics and insights.
48
Country: USA | Funding: $15.8M
ReachForce delivers cloud-based lead conversion acceleration software for B2B marketers to accelerate conversions.
ReachForce delivers cloud-based lead conversion acceleration software for B2B marketers to accelerate conversions.
49
Country: USA | Funding: $15.3M
AdStage is an advertising technology startup powering paid marketers to understand the business impact of their campaigns.
AdStage is an advertising technology startup powering paid marketers to understand the business impact of their campaigns.
50
Country: USA | Funding: $10.5M
Retina uses artificial intelligence to turn customer data into insights.
Retina uses artificial intelligence to turn customer data into insights.
