Top 5 Customer Data Management and Analytics startups

Updated: February 09, 2024 | Editor: Fernando Lopez

Customer data management and analytics startups are disrupting the market by introducing innovative features such as comprehensive data aggregation from multiple sources, advanced data cleansing and enrichment, AI-powered customer segmentation and targeting, real-time data visualization and reporting, and privacy-compliant data governance solutions, revolutionizing how businesses collect, analyze, and leverage customer data to drive personalized marketing strategies and improve overall customer experiences, challenging traditional customer data management and analytics providers.
1
Segment
Country: USA | Funding: $283.7M
Segment provides the customer data infrastructure that helps businesses put their customers first. Acquired by Twilio
2
mParticle
Country: USA | Funding: $272M
MParticle is a customer data platform for multi channel consumer brands.
3
ActionIQ
Country: USA | Funding: $144.7M
ActionIQ is a purpose-built enterprise Customer Data Platform solving complex data problems: flow and scale, analytics, and orchestration.
4
RudderStack
Country: USA | Funding: $82M
Open Source Customer Data Routing and Processing Platform
5
Census
Country: USA | Funding: $80.3M
Census is a data automation platform that syncs data warehouses with the apps ops teams.
Editor: Fernando Lopez
Fernando Lopez is a senior editor for SaaStartups. He joined the company after having previously spent over three years at ReadWriteWeb. Prior to his work as a reporter, Fernando worked in I.T. across a number of industries, including banking, retail and software. Fernando graduated from the University of Buenos Aires (Computer Science). He is more-than-averagely interested in photography and can often be found with a camera slung over his shoulder. He wrote a book about pitching startups to investors. You can contact Fernando at fernandolopez(at)saastartups(dot)com